This presentation asks the question: Can the hard-core standards of cost, scientific program, building functionality, and business performance be met in a project that also includes the high-end design elements that inspire, elevate image, build pride, and create fame?  Absolutely! But to happen, it needs the right process. In this webcast, Brian Kowalchuk clarifies and examines the issues of high-end design, functionality, and finance, and he sets out a decision-making methodology that integrates those issues. He uses case studies to detail cost metrics for “high-end” projects vs. “standard-project” benchmarks and illustrate cost-effective high-end designs that achieve objectives of retention, productivity, branding, and culture.

Speaker:

Brian Kowalchuk, AIA, Director of Design at CUH2A

Brian has developed an innovative methodology to distill the essence of an organization’s complex functional and technological requirements and to align these requirements with the over-arching vision of its leadership. For the past twenty years, Mr. Kowalchuk has been fine-tuning this signature design process, creating a powerful tool for collaboration and the successful completion of well-functioning, lucid and elegant architecture. His designs cultivate scientific discovery through fostering intellectual energy

This webcast is no longer available.